Finding a reliable hosting service provider as well as choosing the right hosting according to your business needs is key, especially when it comes to online stores.
In this regard, it is very important when choosing hosting services they should be up-to-date and follow the latest innovations and technologies. That is why in this article we will look at the top 10 trends in hosting for 2022 and 2023.
Multi-cloud hosting is an innovative technology enabling better organizational resilience, teamwork and easier management of large amounts of data. This, in turn, makes it possible to build a strong foundation for the future of your business.
This trend involves two or more cloud environments, and from a business model perspective, multi-cloud hosting is a strategy that enables an organization to use multiple cloud computing platforms to perform different tasks and processes.
Green web hosting
Did you know that the internet’s annual carbon dioxide production is equal to 31 million cars driving around the world at the same time? It’s not a small amount, is it?
In this regard, it is important to say that all data from your website is stored in data centers, where the hardware must be kept in cool and controlled environments. For this purpose, however, energy-intensive maintenance is required, which also leads to the significant release of CO2.
Fortunately, today technology and innovation are rapidly advancing, which also leads to the emergence of more and more green hosting companies that are looking for a way to reduce the negative impact on the environment.
Thanks to the fact that the interest and demand for web hosting services is increasing, the companies that offer this type of service are striving to provide more and more new and better options, as well as very competitive prices. This means you can find the right services for you and your business according to your budget.
HTTPS as the norm
Back in 2018, Google Chrome started marking non-HTTPS sites as “unsecured”. Today, more and more sites are switching from HTTP to HTTPS. This affects rankings and can therefore cost your site dearly, especially if it is an online store.
Above all, HTTPS protects sensitive data, while also building trust with your customers. Switching to HTTPS is critical to the security of your website.
Fewer data centers
Another trend we are seeing is that in 2020 they were predicted to be around 45% of total IT infrastructure spending, and by 2024 they are forecast to decrease to around 36.5%. One of the reasons for this is the use of cloud services, which inevitably eliminate the need for data centers.
Cybersecurity is key today. In the last few years, frauds have increased significantly, therefore one of the most important things for hosting providers has become the security and protection of users’ personal data. In this regard, security protocols and more specifically SSL certification and encrypted storage are becoming increasingly important and prevalent.
Offering additional services
One of the advantages of any business is offering additional services that differentiate it from the competition. This is also a trend in hosting services. Today, more and more hosting providers are offering new tools and features to meet every single customer need, especially when it comes to e-commerce.
Managed web hosting services
This type of hosting service is gaining more and more popularity. This is a great solution for people who do not have the necessary technical knowledge in optimizing performance and security. This way, any website business owner can focus on other aspects of company development.
If you are a hosting service provider or just entering this role, you surely know that there is no way that all market segments can be covered by a single provider of these services. In this regard, one of the top trends today is to target niche markets.
In this way, you focus on a specific group of customers, which allows you to build trust, and thus you become experts in the given niche, which is another big advantage for you.
Do It Yourself Website Builders
Do It Yourself website builders give the impression that different websites are easy to build and manage. In this regard, web hosting allows full control over website coding.
Thus, website building platforms and hosting services become one of the most powerful tools through which a business can create an online presence for its business.
In conclusion, we will say that the future of hosting services holds huge opportunities for any business to build a flawless online store. It is up to you to follow the latest trends and strive to be up-to-date so that you become a really good provider of this type of service.